KARDASHIANS: THE PRICE OF THE SPONSORED POST!

We all know that sponsored social media posts can be lucrative.  However, did you know that a single mention from the right influencer can cost a brand hundreds of thousands of dollars?  In an exclusive interview with Us WeeklyMichael Heller, CEO of digital marketing firm Talent Resources, reveals that Kim Kardashian-West (who boasts 94.8 million Instagram followers) receives up to $500,000  per campaign, while her sisters, Khloé and Kourtney, who have 64.1 and 54.3 million followers, respectively, receive up to $250,000.  “Sponsored posts are about 25 percent of their income!” Heller claims, adding that “They only endorse what aligns with their lifestyle” (i.e. waist trainers, weight-loss teas) “They turn a lot down.”  In Kim’s case, she tends to support brands in which she has a financial interest, such as Kimojis.

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