Posts Tagged ‘Jessica Alba’

JESSICA’S SECRET IT OUT!

Monday, July 17th, 2017

The forever-Honest Jessica Alba, 36, is no longer keeping a secret!  Revealing her third pregnancy on Instagram, the actress and business-maven announced, “@cash_warren and I are officially going to be outnumbered #babyonboard #herewegoagain”  Posing with daughters, Honor and Haven, the three ladies are carrying numbered balloons, with Alba’s reading “3.”

 

HONEST BEAUTY WITH JESSICA ALBA!

Wednesday, June 28th, 2017

Jessica Alba treated fans to an honest look of herself before and after applying makeup on Wednesday.   The actress and business maven, 36, was inspired by Chestnut Kiss, a lip crayon found in the limited-edition beauty bag from Byrdie Beauty.  In a nearly twenty-minute video, Alba creates a monochromatic “summer glow,” using only Honest Beauty products.  

In the tutorial, Alba begins with Everything Organic Facial Oil, Elevated Hydration Replenishing Mist (“a spa in a bottle”), and Honest’s Everything Primer, before applying the brand’s light-coverage foundation with a brush and concealer with her fingers.  After curling her eyelashes, she continues with eyeliner, cream blush, bronzer, brow filler, lash primer and mascara, and, of course, lip crayon.  Completing the look with Invisible Blurring Powder, she shares, “The key to having a more youthful makeup/no-makeup look is to not over-powder.”

THE PRICE OF HONESTY!

Thursday, June 8th, 2017

 

     The Honest Company has just learned that its consumers value truth above all else.  Following a 2016 investigation conducted by The Wall Street Journal, it was revealed that the celebrity brand, founded by Jessica Alba, mislead consumers about a key ingredient found in its soaps and cleaning products.  Honest claimed that those items featured sodium coco sulfate (SCS) rather than the more toxic sodium lauryl sulfate (SLS); however, the Journal determined that  SLS is, in fact, a component of SCS.
     In response to the national class action lawsuit filed against the brand, the company agreed to pay a $1.55 million settlement. “We vigorously deny any and all allegations alleged in the lawsuit — specifically that any of our cleaning products contain SLS,” spokeswoman Karen Richman said in a statement. “However, given the fact that continued litigation could be protracted and expensive, we have settled this lawsuit to limit further costs and distraction to our business.”