Posts Tagged ‘ULTA’

GIGI HADID X MAYBELLINE SELLS OUT IN THE UK!

Friday, October 13th, 2017
Over the weekend, the first product from Gigi x Maybelline, The Jetsetter Palette, was released on-line through Boots UK, only to sell out in fewer than 90 minutes!  Sharing on Instagram Hadid wrote, “I always wanted a palette that I could throw right in my purse or travel bag and know I have everything to do a light-everyday look, quickly and easily. I didn’t want to have to open my makeup bag in the car or on a plane and take all the products out and worry about dropping anything or having somewhere to set it while I held my mirror.”

The Jetsetter Palette includes a contour powder/bronzer, blush, powder highlighter, concealer, lip gloss, eye shadow, black powder liner, a mini mascara, mini blush/contour and liner/eye shadow brushes, and a mirror!!!   Hadid also shared that her line would be coming soon to ULTA Beauty in the US, with the Jetsetter retailing for $29.99.

 

SWAG ALERT: CHINA GLAZE’S SUMMER 2017 COLLECTION!

Wednesday, May 3rd, 2017


This summer’s Reigning colors come from industry-favored nail care line, China Glaze.  Its new collection, Summer Reign, transports us to some of world’s most elite playground destinations, from St. Tropez and Sardinia to Monaco and the Greek islands.  Summer Reign’s bright and sophisticated palette of hot oranges and reds set against cool greens and azure blues is a blend of eleven matte, crème and metallic shades, inspired by the vibrant colors and brilliant reflections of the warm summer sun setting over exotic waters.  Available this month at Sally Beauty and ULTA.com, all China Glaze polishes contains China clay as a nail hardener and are free of DBP, toluene, and added formaldehyde.

China Glaze is offering twenty lucky Beauty Undercover Subscribers an opportunity to SWAG its entire Summer Reign collection (retail $90) simply by following them on Instagram (or Facebook if you don’t have) and entering  here. This SWAG Alert is open to Subscribers 18 years or older with a valid US mailing address only.  Delivery is anticipated within 3-4 weeks from notification.

THE BREAK UP WITH MAKEUP AT DEPARTMENT STORES

Wednesday, December 21st, 2016

Do you remember the last time that you made a purchase from the Clinique or Estēe Lauder counter at your local department store?  According to a new report, those visits are becoming less frequent, in favor of on-line shopping patterns.  In fact, department stores are one of the few categories of United States retail sales which have declined from a year ago.  While most of this loss is attributed to the apparel market, cosmetics sales have also been greatly affected.  “U.S. beauty and cosmetics sales are shifting away from department stores and mass merchants to online and specialty stores,” says Shelly Banjo for Bloomberg.  On-line retailers, such as Amazon, DermStore, FragranceNet, and specialty stores, such as Sephora and ULTA, have all taken a larger market share, due to their robust on-line operations.  The exception to the trend, however, has been the J.C. Pennney Co., who opened Sephora boutiques in more than half of its store locations.

According to the article, “the Selfie Generation has flocked to beauty brands that stoke sales with social media and technological innovations including plumping lipsticks, makeup-contouring kits, and nail polishes that go on like spray paint.”  In fact, consumers turn to vloggers on YouTube and Snap Chat to follow the latest makeup trends, rather than seeing them at the department store counter or in the pages of a magazine.