Although sun-kissed highlights, sea, sand, and poolside parties make for a perfect summer, they also cause hair to turn into a dry, brittle mess!  Why?  Our hair is made of 85% protein; when saturated in chlorine and salt water, regularly color-treated, heat-styled, or washed frequently, it becomes stripped of its natural proteins.  That’s why we turned to Quinoaplex R3, a revolutionary new hair treatment which naturally restores lost protein thanks to the plant-based protein, quinoa, which is nearly identical to the protein compositions of hair and nails.  Because Quinoaplex R3’s  quinoa is hydrolyzed, its molecules are small enough to penetrate the shaft of the hair, bonding with natural proteins to fortify and rebuild hair’s structure.  Circulation is improved and scalp health is restored, as essential vitamins and amino acids are replenished.  After one treatment with its Rapid Hair Renewal Formula, hair is noticeably stronger and more voluminous and dry-time is roughly cut into a quarter.

Proper application, however, is key in its effectiveness.  Quinoaplex R3 must be used prior to color treatments.  Additionally, it should be applied to freshly-washed, towel-dried hair, prior to conditioning.  After 10-15 minutes, hair may be rinsed and conditioned.  Or for those on-the-go, towel-dry shampooed hair, spray-in, lather and leave.  Rapid Hair Renewal Formula can can even be applied during the day to provide extra body.  Simply spray and finger hair into the desired-style.

ONC is offering a limited number of Beauty Undercover Subscribers an opportunity to SWAG its Quinoaplex R3 Rapid Hair Renewal Formula (retail $54.99) simply by following them on Instagram (or, if you do not have, liking them on Facebook) and entering through the on-line form here. This SWAG Alert is open to Subscribers 18 years or older with a valid US mailing address only (no PO Boxes please).  Delivery is anticipated within 3-4 weeks from notification.

SWAG ALERT: A REVOLUTIONARY NEW HAIR TREATMENT


Gucci at Saks Fifth Avenue New York, Beauty on 2 (Courtesy of Justin Bridges for Saks Fifth Avenue) (PRNewsfoto/Saks Fifth Avenue)

On Tuesday Saks Fifth Avenue opened a new, 32,000-square-foot beauty space on the second floor of its New York Flagship with more than 120 color cosmetics, skincare, fragrance and wellness brands (58 of which are new to the floor).  Anchor shops include Aesop, CHANEL, Christian Louboutin Beauté, Dior, Giorgio Armani, Givenchy, Gucci (its first new beauty concept store in the US, above), Kiehl’s Since 1851, La Mer, La Prairie, Sisley Paris, and Tom Ford.  By moving the Beauty Department to the second floor, Saks hopes to address the new ways customers shop and experience beauty.

Focusing more on on experiences, the floor now includes 15 new spa rooms along with services such as medi-spa treatments, facials, massages, manicures, brow services, a flower shop and more.  Saks curated treatments and luxury experiences for customers include services such as:

  • FaceGym, the original non-invasive facial workout, exclusive to Saks and the first shop in the United States.
  • Dedicated spa rooms for CHANEL, Clé de Peau Beauté, Dior, Kiehl’s Since 1851, La Mer, La Prairie, Martine de Richeville, SKINNEY MedSpa and Sisley Paris.
  • Brow and lash styling by Blink Brow Bar London, CoolSculpting and laser hair removal by SKINNEY MedSpa and manicures and meditation by sundays.
  • Martine de Richeville’s signature slimming, deep-tissue massage, Rémodelage, —a Saks exclusive and brand-first space in the United States.
  • Hand-tied floral arrangements by EB Florals, revolving around the composition of the fragrances and their seasonal availability.

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SAKS’S NEW BEAUTY EXPERIENCE!


Demi Lovato slayed the red carpet at Sunday’s Billboard Music Awards in a sheer animal-print Dior gown with a plunging neckline and a thigh-bearing slit.  Exuding confidence, the singer chose to go with an 80’s inspired slicked back hair ‘do.  Celebrity stylist, César DeLeön Ramiêrz, created a “glossy healthy moisture rich look” for the evening, playing with texture and body.  César shares his step-by-step secrets with Beauty Undercover below:

César prepped Demi’s hair with BioSilk Hydrating Therapy Moisturizing Shampoo and Conditioner.  On toweled dried hair, he evenly applied BioSilk Silk Therapy Beach Texture Spray for body and texture.  With a flat brush and the BioSilk Titanium Blow Dryer he directed all the hair back and away from the face for “controlled volume and to create a tousled slick back look.”  Once hair was dried, he layered BioSilk Style Glazing Gel in small sections from the bottom to the top of the head and brushed each section back.  While applying the gel, he set the hair “with its natural texture in clips to create the ultimate wave,” then used the diffuser to dry on low hear.  Once dried and set, César removed the clips and finished the look with BioSilk Silk Therapy Finishing Spray.

STEAL DEMI LOVATO’S BILLBOARD SLICKED BACK AWARDS STYLE!