Tired of dry, clumpy, flaky lashes?  So are we!  That’s why we decided to shake things up with Rimmel London’s new Shake It Fresh Mascara.  With patented Shake-Shake technology, we are able to enjoy clump-free, smudge-free volume with every application.  Available in Black, Very Black, and Extreme Black, Shake It Fresh Mascara stays moist and lasts longer than normal mascara because its patented shaker system refreshes product only when needed, rather than allowing it to dry out between applications.  The Volume Defining brush has flexible fibers which volumize and separate lashes for a fresh, clean, defined look.

Rimmel London is offering a limited number of lucky Beauty Undercover Subscribers an opportunity to SWAG its Shake It Fresh Mascara (msrp $6.99) simply by following them on Instagram (or Facebook if you don’t have) and entering  here. This SWAG Alert is open to Subscribers 18 years or older with a valid US mailing address only.  Delivery is anticipated within 3-4 weeks from notification.


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  1. Diane Miller says:

    what a great new invention for mascara wow.

  2. Andrea Ling says:

    I keep hearing about this … very cool!

  3. Yadi Pelkey says:

    this looks awesome

  4. Yadi Pelkey says:

    this product looks very nice

  5. I would love to try this , looks awesome

  6. Jackie Mungle says:

    I would love to try this, looks awesome

  7. ChristinaG says:

    I would love to sample this in Extreme Black – I love the Rimmel brand – good value, great quality.m

  8. Desiree says:

    This is awesome

  9. Tina Motto says:

    Love to try this! This technology is amazing!

  10. Sandy Reis says:

    Have teenage girls and we always need mascara! Would love to try this new one.Thanks for the chance

  11. Carole Jacobs says:

    Would love to find a mascara I truly like and start using only that one.

  12. Looks awesome love mascara

  13. would be a honor to try out at my new job love me some

  14. RedRose says:

    Rimmel has been a maverick in the mascara industry for a very long time. A shaker applicator? Interesting! Let’s try this and see.

  15. Tera Culverwell says:

    This would be so amazing to win! My eyes are very sensitive so I need a good mascara that doesn’t smudge and get in my eyes and will make my almost non-existent eyelashes come to life!! Thanks so much for the chance!

  16. Kimberly Powell says:

    This is so amazing

  17. Diane K. says:

    This sounds like a fabulous mascara and I’m always looking for the new best mascara. Following on Facebook and Instagram. Good Luck everyone

    Diane K.

  18. Alyee says:

    Exciting! Would love the chance to try these, my lashes are always lacking! Followed @alyeeh

  19. Lorna Doyle says:

    This sounds amazing!! Would truly love to try!

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