SKINCARE TARGETED AT DIABETIC PATIENTS

According to a National Health Interview Survey, diabetes currently affects 29 million adults in the United States. Among the many symptoms diabetic sufferers experience are skin itchiness, dryness, cracking and bruising caused by the decrease in their skin barrier’s function.  L’Oréal skincare brand, CeraVe, has introduced three new products targeted at diabetics  Its Diabetics’ Dry Skin Relief line includes a Moisturizing Cream, Hand and Foot Cream, and a Cleansing Wash.

The Diabetics’ Dry Skin Relief line was developed to address the specific skincare needs of people with diabetes and help reduce their risk of skin complications, which diabetics are prone to, including bacterial and fungal infections, which can be easily contracted via cracks in the hands and feet, making skincare an added concern for them.  Each product contains a combination of three essential ceramides, plus antioxidant-rich bilberry, which helps diminish bruising, and urea to soothe the skin and deliver long-lasting moisture.

“As the number of diabetes sufferers continues to rise, it was important to us that we develop this trio of products to help this growing segment of consumers seeking specialized skincare,” said Derrick Booker, Vice President of Marketing at CeraVe. “We know that people with diabetes have unique skincare concerns and these new products demonstrate our commitment to providing diabetes sufferers with affordable and therapeutic skincare offerings.”

 

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