Posts Tagged ‘cruelty-free’


Monday, December 10th, 2018

Kat Von D Beauty has released the Lolita Capsule Collection, three new ways to wear the brand’s most iconic shade! The collection features an eyeshadow palette, liquid eyeliner and liquid lipstick that can be worn alone or together to create the ultimate monochromatic look.

The original Everlasting Liquid Lipstick in Lolita debuted in 2015 and immediately achieved cult-favorite status because of its beautiful balance of chestnut rose undertones, which are universally-flattering.  The Kat Von D Beauty Lolita Collection is 100% vegan and cruelty-free.


Tuesday, October 9th, 2018

image courtesy of

Unilever announced its support for a global ban on animal testing for cosmetics as part of an ambitious new collaboration with animal protection leader Humane Society International (HSI).  Additionally, Dove, its largest Beauty & Personal Care brand, has gained accreditation by People for the Ethical Treatment of Animals (PETA). David Blanchard, Chief Research and Development Officer at Unilever, explained, “Animal testing for cosmetics has been banned in the EU since 2013, and we hope that an adoption of similar bans in other countries will accelerate the regulatory acceptance of alternative approaches and thereby remove any requirements for any animal testing for cosmetics anywhere in the world.”

Unilever will support HSI’s global #BeCrueltyFree initiative, which is leading legislative reform in key beauty markets to prohibit cosmetic animal testing and trade, consistent with EU model. Dove’s cruelty-free status has been granted in recognition of the brand’s commitment to not conduct any tests on animals anywhere in the world. PETA’s cruelty-free logo will begin to appear on Dove packaging from January 2019 to assure customers that Dove does not, and will not, test on animals.

PETA has also recognized Unilever’s ongoing work on alternatives to animal testing, and its commitment to promoting their adoption worldwide. It will now list Unilever as a ‘company working for regulatory change’, which indicates that Unilever conducts no tests on animals unless specifically required by law for any of its brands or products. Dove’s commitment goes above and beyond this.  “We’re very hopeful that through collaboration – amongst companies, NGOs and Governments – it will soon be possible to assess the safety of all cosmetics products without any need for animal testing anywhere in the world,” concluded Blanchard.


Monday, July 24th, 2017


Tired of frizzy flyaways, oxidized color, fried ends, and expensive salon treatments needed to combat them?  So were we, until we discovered Saints & Sinners Haircare.  Its Velvet Divine Leave-In Conditioner instantly detangles, de-frizzes, and makes our hair much more manageable and shiny!  Aloe vera and grapeseed oil provide deep hydration, while silk proteins help to seal-in color and protect hair from heat treatments and environmental damage.  Simply spray on damp hair (following shampoo and conditioner) from scalp to ends and style.  Saints & Sinners Haircare products are absent of sulfates, glutens, parabens, petroleums, and nut ingredients, and cruelty-free .

Saints & Sinners Haircare is offering thirty lucky Beauty Undercover Subscribers an opportunity to SWAG its Velvet Divine Leave-In Conditioner (retail $20) simply by following them on Instagram (or Facebook if you don’t have) and entering here. This SWAG Alert is open to Subscribers 18 years or older with a valid US mailing address only.  Delivery is anticipated within 3-4 weeks from notification.