Posts Tagged ‘Dove’

UNILEVER SUPPORTS NO ANIMAL TESTING

Tuesday, October 9th, 2018

image courtesy of Shutterstock.com

Unilever announced its support for a global ban on animal testing for cosmetics as part of an ambitious new collaboration with animal protection leader Humane Society International (HSI).  Additionally, Dove, its largest Beauty & Personal Care brand, has gained accreditation by People for the Ethical Treatment of Animals (PETA). David Blanchard, Chief Research and Development Officer at Unilever, explained, “Animal testing for cosmetics has been banned in the EU since 2013, and we hope that an adoption of similar bans in other countries will accelerate the regulatory acceptance of alternative approaches and thereby remove any requirements for any animal testing for cosmetics anywhere in the world.”

Unilever will support HSI’s global #BeCrueltyFree initiative, which is leading legislative reform in key beauty markets to prohibit cosmetic animal testing and trade, consistent with EU model. Dove’s cruelty-free status has been granted in recognition of the brand’s commitment to not conduct any tests on animals anywhere in the world. PETA’s cruelty-free logo will begin to appear on Dove packaging from January 2019 to assure customers that Dove does not, and will not, test on animals.

PETA has also recognized Unilever’s ongoing work on alternatives to animal testing, and its commitment to promoting their adoption worldwide. It will now list Unilever as a ‘company working for regulatory change’, which indicates that Unilever conducts no tests on animals unless specifically required by law for any of its brands or products. Dove’s commitment goes above and beyond this.  “We’re very hopeful that through collaboration – amongst companies, NGOs and Governments – it will soon be possible to assess the safety of all cosmetics products without any need for animal testing anywhere in the world,” concluded Blanchard.

A COMMUTER’S DREAM: DOVE X DUNKIN’

Wednesday, September 26th, 2018

In celebration of the renaming of Dunkin’s coffee and donut franchises, Unilever haircare brand, Dove, is partnering with the food chain (formerly Dunkin’ Donuts) on a pop-up in New York’s Flatiron Plaza.  The Dove X Dunkin’ Styling Cafe will open on Monday, October 1st from 8am until until 3pm, serving free coffee (iced or hot) and complimentary styling appointments, featuring Dove’s famed dry shampoos.  Event attendees will also have exclusive access to free giveaways of Dove x Dunkin’ merchandise, including tote bags, hair ties and travel cups.

According to Unilever Vice President of Hair Care, Piyush Jain, the collaboration is a natural fit, playing into the Millennial catch-phrase, “running on coffee and dry shampoo.”  “Social media has exploded with women sharing how coffee and dry shampoo are their secrets to getting up, out and on with their day… taking them from the gym, to the carpool, to the board room,” says Jain. “We’re excited to bring together this unlikely but perfect pairing in a surprising collaboration between Dunkin’ and Dove Dry Shampoo.”

“This National Coffee Day, we’re excited to be running with Dove as we show our appreciation for busy, on-the-go women who turn to coffee and dry shampoo to fuel their days and save time,” said Patricia Healy, Senior Director of Integrated Marketing for Dunkin’. “As a brand that’s all about unparalleled convenience, we celebrate life hacks like this that get and keep people running each and every day.”

The collaboration will also invoke social media platforms, Instagram and Twitter, with a sweepstakes for a year’s supply of Dove dry shampoo and Dunkin’ coffee.  Hey, what about the donuts???

NO MORE FLAKY DANDRUFF!

Thursday, April 5th, 2018

photo courtesy of Shutterstock.com

Dandruff is a harmless, frequently itchy condition which affects up to 40 per cent of people over the age of 30.  It usually begins between the ages of 10 and 20 and causes great embarrassment. Dr. Janet Prystowsky, a leading leading board certified dermatologist in Manhattan, takes a closer look at dandruff.

What Causes Dandruff?  According to Dr. Prystowsky, dandruff is traditionally caused by the accumulation of dead skin cells and skin oils (sebum) that are a part of normal scalp function. “Sebum is produced in hair follicle oil glands, and skin cells slough from the scalp surface just as they do from the rest of your body,” she explains. “It is a part of normal skin cell turnover.”  However, you may also get excessive dandruff if you have scalp skin diseases such as psoriasis, eczema, and seborrheic dermatitis.  Skin infections with fungus (tinea capitus), head lice, or Staph may also trigger excessive flaking.

Can Dandruff Be Washed Away? Dr. Prystowsky suggests washing the scalp by shampooing every few days to easily remove dandruff.  If one has dandruff from seborrheic dermatitis, using a shampoo with antifungal agents will leave the scalp clear of flakes and the hair more manageable than with other dandruff shampoos.  “I’ve worked with the Dove brand and have recommended their products to patients for years,” Dr. Prystowky shares. There are many great shampooing options for controlling mild to moderate dandruff.  However, for more persistent and difficult to control dandruff, “you should see your dermatologist to see if a prescription antifungal, antibiotic, or topical steroid are indicated to treat your dandruff problem,” she warns. (more…)