Posts Tagged ‘Fenty Beauty’


Wednesday, October 25th, 2017
As we prepare our lists for holiday gifting, we always include a “me-to-me” option … one thing we’re considering is Fenty Beauty’s limited-edition Starlit Hyper-Glitz Lipsticks.  With intergalactic names like Gravity (shimmering hot pink), Supermoon (sparkling peach), Sci-Fly (glimmering garnet), and $upanova (twinkling pink orchid), luscious lipsticks offer the consistency and feel of a balm.  Buildable jewel-toned lip color appears with a super-sexy chrome finish.  Priced at $19 per voyage, its a lot more affordable than a seat on Virgin Galactic!


Tuesday, September 26th, 2017
When Make Up For Ever posted an image of its forty shades of Ultra HD Foundation on Instagram, it also came with a swift jab at Fenty Beauty, who has been praised for its inclusive line of Pro Filt’r Soft Matte Longwear Foundations.  “40 shades is nothing new to us -👄- Since 2015, the #ultraHDfoundation released 40 shades for everyone’s unique skin tone understanding the difference between red and yellow undertones. With expertise, time and passion – we shall continue to develop and improve our products for pros, for you, for everyone. . .”   Rihanna, who has never been  one to sit quietly in the shade, commented immediately on the post with, “lol. still ashy,” followed by “shook.”  MUFE has yet to make their next move.



Thursday, September 7th, 2017

After years of anticipation, Rihanna finally launches her global makeup brand, Fenty Beauty, on Friday.  Appearing in nearly 1,600 Sephora stores worldwide and on-line, the collaboration with Kendo Brands, a LVMH-owned beauty developer, was inspired by Rihanna’s efforts to find products that worked across all skin types and tones.  Just like Rihanna, the brand is both edgy and feminine, with a complexion-focused product assortment developed to work together and provide everyone with Rihanna’s real-life method for killer radiance, The Fenty Face. “The Fenty Face was created for women of all skin tones, of all personalities,” she says. “These steps are key to starting your makeup, no matter the look you’re going for. This is where the fun begins.”

Fenty Beauty’s first collection features more than ninety skus, including forty shades of Pro Filt’r Soft Matte Longwear Foundation, a universal Pro Filt’r Instant Retouch Primer, thirty magnetic Match Stix Skinsticks (in both matte and shimmer finishes) to contour, correct, conceal, highlight and blush, plus six cream-powder hybrid Killawatt Freestyle Highlighters for face and eyes, Invisimatte Blotting Powder and Paper; a universal lip gloss (“Gloss Bomb”), and a variety of application tools. Additionally, Rihanna has assembled a Global Artistry Team for Fenty Beauty: James Kaliardos as Resident Artist, and Priscilla Ono and Hector Espinal as Global Makeup Artists.