Posts Tagged ‘Juice Beauty’

PRICE FOR K-BEAUTY-INSPIRED SERUMS DOES NOT ALWAYS CORRELATE WITH SAFETY!

Thursday, December 6th, 2018

courtesy of SOKO Glam

A new EWG analysis of serums and essences, popularized by Korean beauty, or K-Beauty, finds that about 40 percent of the products were formulated with less hazardous ingredients. U.S. sales of K-beauty products have increased by almost 300 percent in the past two years alone.

EWG researchers analyzed 352 products in the Skin Deep database from U.S., European, Korean and other Asian companies, looking at the hazards posed by the ingredients and the price point per fluid ounce. Skin Deep assesses products based on the hazards associated with their ingredients. Consumers often assume that more expensive skin care products are made with healthier ingredients. This is not always the case. Many of the green-scoring products we assessed cost less per fluid ounce than did products with worse scores. Some of the most expensive products – costing as much as $640 per fluid ounce – scored in the red range.

“We analyzed the ingredients used to make the serums and essences based on their hazard scores in Skin Deep,” said Kali Rauhe, an associate database analyst at EWG. “Sixty-six of the products met the strictest criteria for health and transparency, to earn the EWG VERIFIED mark. Five of these EWG VERIFIED products made our Best Bets list, meaning they are less hazardous for you and your wallet.”

EWG researchers found that companies can make a trendy personal care product that also meets the rigorous standards for health and transparency dictated by the EWG VERIFIED program.  “We wanted to highlight that product marketing, packaging and cost often have very little to do with the safety of the ingredients used in the product,” said Nneka Leiba, director of EWG’s healthy living science program. “Consumers are drawn to the design and price point without realizing that the information on the front of the package is not vetted by the Food and Drug Administration, the agency governing personal care products. So a company can claim almost anything and use almost any ingredients without penalty because they’re so poorly regulated.” (more…)

UNDERCOVER AGENT REVEALED: ALICIA W!

Thursday, February 1st, 2018
AGE:  25
CITY/STATE:  Bridgeport, PA
PHILOSOPHY: Skincare first, makeup second!
AM BEAUTY ROUTINE:   Juice Beauty Antioxidant Serum (every other day), Tarte Rainforest of The Sea Water Foundation SPF 15 with a Beautyblender Sponge.  Urban Decay Eye Shadow Primer Potion in Original or NYX Eye Shadow Base in Skin Tone ESB03 —  I think the Urban Decay blends a little better, while the NYX one holds up all day!  Apply TokyoMilk Let in the Light Eyeshadow Palette with an e.l.f. Studio Eyeshadow C Brush and apply NYX Epic Ink Liner, then Make Up Forever Smokey Extravagant Mascara. For highligher/bronzer Senna Brilliant Bronze in Dawn, cream blush by ColourPop Super Shock Blush in Between the Sheets, ColourPop Ultra Matte Lip in Monday, and sometimes Bobbie Brown High Shimmer Gloss in Naked Plum 7.  Chi Silk Infusion Oil in the hair and then fragrance (currently Kat Von D Saint Eau de Parfum).
PM BEAUTY ROUTINE:  The Body Shop Seaweed Oil Balancing Toner to remove makeup and tone and Lush Fresh Farmacy Soothing Calamine Bar on my face in the shower. Wash hair with OGX Coconut Milk Shampoo & Conditioner and body with Lush Baked Alaska Refreshing Citrus Sudser. Eyebrow maintenance with my The Body Shop Nail Kit (which includes a tweezer) then moisturize my face and neck with Skinfood Peach Sake Emulsion, Frank Body Body Balm everywhere else, and Sally Hansen Color Therapy Nail & Cuticle Oil on my nails.
CAN’T LIVE WITHOUT PRODUCT:  Juice Beauty Antioxidant Serum! This serum works wonders and really helps clear up my skin.
CAN’T LIVE WITHOUT COSMETIC:  A liquid eyeliner! Currently, the NYX Epic Ink Liner in Black
MOST EXPENSIVE PRODUCT:  Senna Brilliant Bronze in Dawn
BEST BARGAIN PRODUCT:  ColourPop’s Ultra Matte Lipin Monday, I LOVE THIS SHADE!  Tip:  first apply Chapstick or Lush Sugar Plum Fair Lip Scrub
FAVORITE BEAUTY TOOL:  e.l.f. Studio Eyeshadow C Brush
THOUGHTS:  This was a lot of fun to write! I love trying new beauty products and sharing them with people! I’m an artist and I would love to design some makeup packaging one day.

 

BRANDING IN BEAUTY: GWYNETH PALTROW’S LATEST COLLABORATION!

Wednesday, January 13th, 2016

GwynethGwyneth Paltrow, 43, embraces a healthy, organic lifestyle imbued with excellent nutrition and disciplined fitness. The Goop founder recently partnered with another California brand, the organic, all-natural cosmetics and skincare label, Juice BeautyYahoo Beauty sat down with Paltrow to discuss this latest endeavor.

How did she discover Juice Beauty?  “I first found out about Juice Beauty through a mutual investor. Somebody who invested in Goop and in Juice Beauty thought that we had a lot in common and had very aligned kind of business ideas and thought we might be able to forge a relationship and a partnership and a collaboration. It just turned out to be a really great synergy. Karen [Behnke], who’s the founder of Juice, is an incredibly authentic, hard-working mother and entrepreneur and we both had strong feelings about having incredibly high-performing, beautiful makeup that was also nontoxic. I’ve been very proud of what we’ve been able to create.

How did she create her first collection?  “The process for developing the collection was long—it took us over a year, and there was a lot of back and forth. And I was with the chemists a lot. I really saw a huge white space in the makeup, beauty market in that, you know, there’s really nothing that was organic and completely nontoxic that was high-performance and that I could wear on the red carpet. Obviously in my other job I have to wear a lot of makeup. And, you know, to be able to create something that could achieve both is really difficult. Most foundations have lots of silicones and plastics and there’s heavy metals in red lipstick and there’s, you know, carbon black, which is a super toxic dye in eye mascara and stuff like that, so to make a really high-performing beauty line without any of that nasty stuff in it was really challenging.” (more…)