Posts Tagged ‘L’Oreal’

WWD BEAUTY INC. AWARDS

Wednesday, December 12th, 2018

WWD announced the winners of its Beauty Inc Awards for Makeup, Fragrance, Skin and Hair-Care Products of The Year.  While there were some surprise winners (yes, KKW Fragrance took top Prestige Fragrance), the competition was rather fierce.  For Prestige Makeup, Shiseido took top prize with its revamped color cosmetics line, Beauty Bio’s prosumer micro-needling tool, GloPro, was awarded best Prestige Skin Care, and the Prestige Hair Care honor went to Hair Rituel by Sisley Paris.

For Mass Makeup, Maybelline New York TattooStudio got a gold star for its sculpting and defining products inspired by the microblading trend.  Skin Care’s top award went to Johnson & Johnson’s youth-driven new-to-market C&C by Clean & Clear line, as Hair went to TRESemmé Compressed Micro Mist for its environmentally-friendly, flexible hold spray which has none of the “crunchiness” of traditional hairsprays.

The Newcomer Of The Year Award was given to Billie, the subversive, subscription shave and body care company designed for Millennial women, while Influencer of the Year was awarded to the inclusive YouTuber, Jackie AinaTatcha’s Vicky Tsai was given The Founder’s Award and Beautycounter won the Corporate Social Responsibility Award and the Transformational Deal of The Year Award was bestowed to L’Oréal for its acquisition of ModiFace, merging beauty with technology.

SKINCARE TARGETED AT DIABETIC PATIENTS

Tuesday, November 27th, 2018

According to a National Health Interview Survey, diabetes currently affects 29 million adults in the United States. Among the many symptoms diabetic sufferers experience are skin itchiness, dryness, cracking and bruising caused by the decrease in their skin barrier’s function.  L’Oréal skincare brand, CeraVe, has introduced three new products targeted at diabetics  Its Diabetics’ Dry Skin Relief line includes a Moisturizing Cream, Hand and Foot Cream, and a Cleansing Wash.

The Diabetics’ Dry Skin Relief line was developed to address the specific skincare needs of people with diabetes and help reduce their risk of skin complications, which diabetics are prone to, including bacterial and fungal infections, which can be easily contracted via cracks in the hands and feet, making skincare an added concern for them.  Each product contains a combination of three essential ceramides, plus antioxidant-rich bilberry, which helps diminish bruising, and urea to soothe the skin and deliver long-lasting moisture.

“As the number of diabetes sufferers continues to rise, it was important to us that we develop this trio of products to help this growing segment of consumers seeking specialized skincare,” said Derrick Booker, Vice President of Marketing at CeraVe. “We know that people with diabetes have unique skincare concerns and these new products demonstrate our commitment to providing diabetes sufferers with affordable and therapeutic skincare offerings.”

 

YOUR SKIN’S LATEST ACCESSORY: MY SKIN-TRACK UV!

Wednesday, November 14th, 2018

Courtesy of L’Oréal USA

La Roche-Posay’s My Skin Track UV is the first battery-free wearable electronic to measure UV exposure. Developed by L’Oréal’s Technology Incubator, the precision sensor measures individual UV levels and offers a companion app to tracks exposure to pollution, pollen, and humidity.  My Skin Track UV measures both UVA and UVB rays, and provides instant status updates while storing up to three months of data. The discreet wearable sensor is 12mm wide and 6mm high, waterproof, and has a sturdy wire clip that can conveniently attach to clothing or accessories.  Battery-free, the device is activated by the sun and powered by the user’s smartphone using near-field communication.

“Our research has long indicated the need for better consumer understanding of personal UV exposure,” said Guive Balooch, Global Vice President and Head of L’Oréal’s Technology Incubator. “We created this battery-free sensor to seamlessly integrate into the lives, and daily routines, of those using it. We hope the launch of this problem-solving technology makes it easier for people to make smart, sun-safe choices.” (more…)