Posts Tagged ‘Shay Mitchell’

ADIDAS’ STATEMENT COLLECTION!

Tuesday, October 23rd, 2018

adidas Statement Collection NYC event (L-R) Ally Love, Katie Becker, Karlie Kloss, Pascha Naderi-Nejad, Hannah Fallis Bronfman

Adidas has introduced a new capsule fitness collection designed to support women from sunrise yoga to happy hour HIIT and all the moments in between. Inspired by adidas’ global network of female athletes.  The twenty-plus-piece Statement Collection offers stand-out looks curated for women who take a diverse approach to training.  Built around adidas’ three sports bras “All Me”, “Don’t Rest” and “Stronger For It,” items also include tights, jackets, footwear, and accessories designed with street-to-studio appeal in floral camo and geometric prints inspired by Stella McCartney.  

The Statement Collection was curated by Dua Lipa, Karlie Kloss, Shay MitchellHannah Bronfmanand Garbiñe Muguruza.  Their insights and ideas informed a versatile selection of statement pieces which come together as a distinctive workout wardrobe. “Women are driving the global fitness movement by abandoning routines and embracing a versatile approach to training without skipping a step in style,” shares Josefine Aberg, VP of Design for adidas Training.  “That exact attitude inspired this capsule collection that covers women from the moment they hit the street through their most powerful sessions of sweat.”

SHAY MITCHELL GETS BUXOM!

Wednesday, June 13th, 2018

(PRNewsfoto/BUXOM)

Actress, author, influencer, and lifestyle blogger, Shay Mitchell (Pretty Little Liars), has been named the Global Creative Brand Ambassador for BUXOM Cosmetics.  The color cosmetics brand is known for best-selling lip plumping products.  Mitchell’s first campaign will launch in July, coinciding with the announces of BUXOM’s latest lip innovation, and her partnership with the brand will extend well beyond the average spokesmodel duties. As a trusted beauty authority, Mitchell will actively collaborate with the global cosmetics brand to help develop creative content and social media campaigns, as well as new products and shade ideation.

“I’ve kept BUXOM products in my makeup bag for years and I can’t wait to share my love for the brand,” said Mitchell. “I’m obsessed with beauty and excited to help BUXOM move into new makeup categories that I love and use every day.” One of her many projects as Global Creative Brand Ambassador was inspired by her signature look.

Aside from appearing in BUXOM’s digital and social media campaigns, Mitchell will utilize her social media platforms to create content for her fans featuring the socially-driven brand. Content will range from YouTube tutorials, a platform on which she has already generated over 110 million views, to Facebook, Twitter, and Instagram activations designed to engage her 29 million followers.

SWAG ALERT: PURIFY YOUR PORES!

Monday, September 18th, 2017

As we move from our Emmy Award coverage, one takeaway remains the nominees’ and presenters’ clear, glowing skin.  To emulate their Hi-Definition complexions, our go-to tool for for clearing out congestion is Bioré Skincare’s Deep Cleansing Pore Strips. These drugstore gems work like a magnet (thanks to Bioré’s proprietary C-bond technology), lifting impurities, oil, and blackheads from our pores and revealing only luminous skin. Because they’re specially shaped to follow the contours of our noses, the strips go on easily and get the job done in as few as ten minutes!  To help make peace with our pores, Bioré has released a duo of retro-inspired, Limited Edition Deep Cleansing Pore Strips in playful tie-dye patterns.  After all, clear skin gives us #PoresToDYEFor.

Bioré Skincare is offering a limited number of lucky Beauty Undercover Subscribers an opportunity to SWAG a box of its Limited Edition Deep Cleansing Pore Strips (retail $6.49) simply by following them on Instagram (or Facebook if you don’t have) and entering here. This SWAG Alert is open to Subscribers 18 years or older with a valid US mailing address only.  Delivery is anticipated within 3-4 weeks from notification.