Over the weekend, fashion designer and Moschino Creative Director, Jeremy Scott, teased his long-awaited collaboration with H&M. Starring Gigi Hadid, the ad campaign was shot by Steven Meisel. Styled by legendary French street-style icon, Carlyne Cerf de Dudzeele, the shoot’s intricate hair was designed by Guido Palau with glamorous makeup by Pat McGrath.
The mini-maximalist gilded set, inspired by a “1950 haute couture show,” was conceived by Mary Howard. The campaign also features top models, Stella Maxwell, Soo Joo Park, Imaan Hammam, Rianne Van Rompaey, Leyna Bloom, Vittoria Ceretti, and others. H&M has had numerous successful collaborations with other designers in the past, ranging from Karl Lagerfeld, Stella McCartney, Lanvin, Roberto Cavalli, and Alexander Wang, to Balmain, Matthew Williamson, Marni, Versace, Jimmy Choo, Isabel Marant, and Erdem.
“I CAN’T WAIT AS I UNVEIL MORE OF THE COLLECTION PRIOR TO THE NOVEMBER 8 TH LAUNCH 🚀 I CREATED THIS COLLECTION FOR THE FANS AS MY GIFT TO THEM 💘,” Scott posted on social media. The collection will be available online and in selected stores worldwide.