Makeup artist, YouTube guru, and Global Creative Director of Lancôme, Lisa Eldridge, is launching a limited-edition trio of red lipsticks. Featuring a blue red, Velvet Ribbon, a brick red, Velvet Jazz, and an orange red, Velvet Morning (pictured above), the lipsticks will be released November 19th on-line. The author of NY Times bestselling book, Face Paint -The Story Of Makeup, and jewelry designer (check out her collection of semiprecious earrings and rings) has worked with celebrities ranging from Taylor Swift, Nicole Kidman, Rihanna, and Kate Winslet, to Victoria Beckham, Kendall Jenner, Keira Knightley, and Cara Delevingne. Eldridge consulted with Shiseido and No7, prior to joining Lancôme, and with her expansive collection of tutorials, one wonders why it took her this long to develop her own capsule collection.
On Wednesday, Eldridge cryptically posted an André Breton quote on her Instagram page, “Objects seen in dreams should be manufactured and put on sale,” with the tag, “Something is coming .” Speaking earlier in the week with WWD she confessed, “I hadn’t planned to create a lipstick, but I had a dream a few years ago about a lipstick with a velvet fabric bullet. It was on a shoot where I stuck actual red velvet onto a model’s lips and while it was fun, it wasn’t comfortable for the model.” Velvet has clearly been in Eldridge’s consciousness and her lipsticks channel those thoughts; she notes that the formula has a “delicate finishing effect” not found in other lipsticks and the reflective sheen, she assures, closely resembles velvet.
Lisa Eldridge’s limited-edition lipsticks will retail for 26 pounds ($33.77) apiece or 75 pounds ($97.42) for the trio.